On Cheong

Description

Description

Our Brand

ON CHEONG BRAND NAME

On Cheong Jewellery brand has instilled trust in its customers and staff since 1936. The name “On Cheong”
(or “安昌” in Chinese), is derived from the phrase “平安昌盛” which symbolises peace and prosperity.

LOGO RATIONALE

The logo consists of the following 3 parts, each with its unique significance:

The Ribbon

As the main focus of the logo, the ribbon is stylised as the infinity symbol. It represents the ties that bind
On Cheong and its lasting relationships with our customers across all generations.

The Diamond

The diamond is a symbol of eternity, brilliance and strength. It reflects the eternal elegance and radiance of
our jewellery creations as well as the cohesive relationships On Cheong has with its staff.

The Colour Gold

Gold represents value and it signifies wealth and prosperity. It illustrates On Cheong’s humble beginnings as a traditional goldsmith shop in 1936, and our commitment to be a premier jewellery brand of distinctive value among our customers.

ON CHEONG TAGLINE

Elegant Creations for Timeless Appreciation
On Cheong houses quality and unique jewellery pieces. Each is a masterpiece of ultimate perfection and graceful elegance, exuding an appealing timeless charm.

Our stores:

  1. 251 South Bridge Road, Singapore 058800, Tel: (65) 6223 4788 | Fax: (65) 6221 1228
  2. 239/241 New Bridge Road, Singapore 059438, Tel: (65) 6323 5833 | Fax: (65) 6323 5933

Contact

Contact
  • Address
    251 South Bridge Road, Singapore 058800
  • Phone
  • E-mail
  • Website
  • Category
    Wedding Rings & Betrothal Jewellery
  • Location
    Singapore
  • Tags
    Earrings, Wedding Rings, Bracelets, Couple Bands, Pendants, Wedding Jewellery, Couple Rings

Location

On Cheong
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On Cheong
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On Cheong

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On Cheong Jewellery

RINGS
NECKLACES / PENDANTS
EARRING
WEDDING BANDS
BRIDAL JEWELLERY
OTHER JEWELLERY COLLECTION
FEATURED JEWELLERY COLLECTION
DESIGNERS SERIES

Jewellery Materials
JADEITE
DIAMOND
SAPPHIRE
RUBY
EMERALD
PEARL
SEMI-PRECIOUS STONE
PRECIOUS GOLD